DS 741: Private Equity/Venture Capital

"Private equity is more economically significant than ever, as institutions hunt for high returns in a risky world. Private Equity 4.0 examines the role, workings and contribution of this important industry in a straightforward yet revealing manner."

Ask any established business owner to identify his or her toughest challenge when just starting out, and you'll likely get this answer: raising capital. Most aspiring entrepreneurs know far too little about the sources of money that can help start a business or fuel its growth. Where do you get capital? What are investors looking for? How do you ask for money in a way that gets results? This book answers these and many other critical questions.

Learn the ins and outs of equity crowdfunding with this informative guide Equity Crowdfunding for Investors is a comprehensive, objective, and authoritative guide to the social and financial rewards of crowdfunding. Before now, angel investing - and the spectacular returns possible in this asset class - has been off-limits to all but the wealthiest Americans. Now equity crowdfunding portals allow the general public to buy shares in startups and fast-growing private companies for the first time in generations.

Many business ventures today are looking to attract externalfinancing, with an emphasis on business angelinvestment. Inside this text, the author incorporatesthe views of business angels, venture capitalists, entrepreneurs, and legal advisors; and draws upon the latestacademic thinking on financing new ventures, providingcomparisons between business angel and venture capitalinvesting to further inform the reader.