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ADMN 585
Industry/ Market Analysis Research Tools
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ADMN 585
Industry/ Market Analysis Research Tools
Additional Resources
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Business Librarian
Wendy Pothier
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Library Resources for Company, Industry, and Consumer Information
IBISWORLD
Includes Industry Research Reports that provide key statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants; Industry Risk Rating Reports that determine how much risk an industry will face over the next 18 months by assessing the operating conditions for companies in the industry; Global Industry Reports that assess industry performance in key regions like Europe, the Middle East, Africa; and: Business Environment Reports that list key factors outside the control of an organization that determine the performance of the industry.
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A great place to start market research!
Marketline
Provides access to resources covering company, country, industry, and product intelligence.
Search by company name to locate:
-list of products & brands
-SWOT analysis
-financials
-company history
-competitors
Mergent Intellect
Provides company data on over 200 million held companies globally. Also provides industry overviews by SIC and NAICS codes. Company news, tweets, and executive information is also available.
Mergent Online
Public company financials and analyst reports. Mergent Online can create spreadsheet-ready financial formats and is updated continuously.
ReferenceSolutions (ReferenceUSA)
Profiles for 48 million companies, public and private. Best tool for a locating information on a single branch of a company or smaller, regionally based businesses.
Statista
A statistics portal that integrates thousands of diverse topics of data and facts from a wide range of sources onto a single platform. Categorized into market sectors, Statista provides quantitative facts on agriculture, finance, politics, and additional areas of interest. Sources of information include market researchers, trade publications, scientific journals, and government databases.
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