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BUS 661-Integrated Marketing Communication (UNH Manchester): 01 Search Strategies

This guide will help you with your assignments for Prof. Bill Troy's BUS 661 class.

Boolean Searching

Using the words AND, OR, or NOT to connect your search terms will help you search the online databases more effectively and efficiently. 

Search Techniques

Open the file below to see examples of using AND, OR, NOT, and truncation to perform effective searches.